Visual Identity

Tristan Sory (2018)

2 years ago I got myself starting to work as Freelance.

An important step in my career and a good opportunity to design my own visual identity. This project includes the creation of a logo, business cards, paperworks and website.


I gave myself the choice between 3 style of logos playing with name initials.1 is about geometry and minimalism. 2 is smooth and fluid while 3 is more dynamic and hand drawn.


Every business card is different. While layout remain the same, a 3D letter game in the back of the logo gives a sense of uniqueness to each card. Paper headers are composed by a top left corner logo over low opacity 3D letters.

Using Format